I build. You grow.
GTM automation and AI tools for B2B SaaS and agencies.
Pick the problem. Then pick the format.
GTM engineering
The outbound machine, engineered: sourcing, enrichment, sequencing, and the orchestration that ties it to your CRM.
Full setup
done for youBuilt end to end, handed over running. Not a Clay table you have to babysit.
Consulting and teaching
we build togetherWorking sessions with your team, who end up able to run it without me.
AI building
Internal tools, automations, agents, and apps. The things you cannot buy off a shelf.
Full setup
done for youShipped and deployed, with five years of product engineering behind it.
Meeting based
we build togetherPaid sessions where we build it live. You keep the thing and the knowledge.
Three steps before anyone signs anything.
A short call
You tell me what is broken, I tell you whether I can fix it. Sometimes the answer is no.
Book the callA paid working block
Three two hour sessions across two weeks, spent building. Whatever we ship is yours.
A full custom build
Your GTM system or AI tool, built end to end and handed over running. Fixed scope, fixed price.
Scope a buildYou end up owning it. All of it.
In your accounts, written down. You could stop tomorrow without losing a thing.
Something that runs
Live and connected to your stack. Not a diagram of it.
A system map
Every input, step, and decision on one page.
A recorded walkthrough
Me explaining the build. Your next hire watches it on day one.
Thirty days of support
While your team actually runs it.
Four things I will not compromise on.
I build in your accounts.
Your Clay, your CRM, your repo, your keys. Leaving never costs you the system.
Deterministic first, AI second.
If a rule can decide it, a rule decides it. Models only handle judgment. Fewer surprises, smaller bill.
Nothing gets built in the dark.
You see it working in stages and can kill any piece before it is wired to the next.
Shipped beats advised on.
Not fifty thousand emails nobody asked for. Tighter targeting, real personalisation, working software.
Let us save each other a call.
This is for you if
Probably not if
I am Ali. I write software and I like pipelines that work.
Five years as a product engineer for funded startups across six countries. The product was usually fine; the pipeline ran on somebody's memory.
So now I build the pipeline instead. Most founders do not need an agency. They need the thing built properly once and explained.
One or two clients at a time, mostly async. I publish what I build, so you can see how I think before we talk.
Answers before the call.
What exactly do I get for the $500 block?+
Three two hour sessions across two weeks, six hours in total, spent building. Depending on what you need that might be a first working Clay table with enrichment running, a scoring step, or the first slice of an internal tool. Whatever we ship is yours, and it lives in your accounts from the start.
Do I have to start with the paid block?+
No, but most people do and I recommend it. It is the cheapest way for both of us to find out how we work together before committing to a full build. If you already know exactly what you want built, we can scope the full setup straight off the first call.
Do I need to buy the tools first?+
No. We decide the stack on the first call and I usually recommend less than you expect. Budget roughly $200 to $500 a month in tooling for a working outbound system, plus AI usage that is typically under $50.
Can you do both service lines for the same company?+
Often that is exactly what happens. The GTM system surfaces a gap that needs a small internal tool, or an app build needs a pipeline to fill it. They are separate lines because they solve separate problems, not because they cannot run together.
Who runs it after you hand it over?+
You, or whoever on your team owns growth. It is built to need about ten minutes a day of human attention. If you would rather I stay on call there is a monthly option, but it is not a requirement and I will not push it.
Will AI written emails sound like AI?+
They do if you let the model write the whole thing. I use it narrowly, for one researched line that proves you looked, inside copy you approved, with a review queue before anything sends. The voice stays yours.
Do you guarantee meetings?+
No, and I would be careful with anyone who does. I guarantee the system: it runs, it is documented, and you own it. Reply rates depend on your offer and your market, which we will talk about honestly before you sign anything.